Мёд, который оценили Путин и Си Цзиньпин на ВЭФ во Владивостоке, активно продают в Китае

Крем-мед от производителя Амурской области, который в сентябре на Восточном экономическом форуме (ВЭФ) во Владивостоке попробовали президент России Владимир Путин и председатель КНР Си Цзиньпин, активно продается в Китае.

В апреле компания планирует начать поставки в Корею, в перспективе возможен выход и на японский рынок, рассказала РИА Новости руководитель фирмы Татьяна Капустина.

После ВЭФ сладкий товар начали продвигать со слоганом «Президент сказал, что вкусно».

«Владимир Путин купил на ВЭФ крем-мед с черникой. После этого интерес к нам вырос в разы, китайские компании сами начали обращаться с вопросами о сотрудничестве. После ВЭФ четыре контракта подписали на экспорт. Мед в Китай в основном идет в Шанхай и провинцию Хэйлунцзян (граничит с Приамурьем)», — рассказала собеседница агентства.

В основе крем-меда классический высокосортный мед, который взмешивают при определенных температурах, добавляют кедровый орех и дальневосточные ягоды: черную смородину, облепиху, клубнику, малину, чернику.

«Мы закупаем мед у пасечников Приамурья, чистим его, фильтруем, взбиваем с ягодами и пакуем. Сейчас в компании около 20 сотрудников — цех, отдел продаж и пасечники. Кроме крем-меда продаем традиционный дальневосточный — цветочный и липовый», — объяснила предприниматель.

Свою продукцию Татьяна Капустина поставляет на прилавки Приамурья, Москвы, Якутии, на Сахалин, в Комсомольск-на-Амуре, интерес именно к крем-меду по ее словам после ВЭФ повысился, но основной рынок сбыта — все же Китай. Татьяна отмечает, что в КНР мед — не десерт, а лекарство, символ здорового образа жизни, привычную для Россиян сладость в Поднебесной продают в аптеках.

В конце 2018 года амурская компания презентовала свою продукцию на международной выставке в Корее. «Возили не только крем-мед, но и классику Дальнего Востока — липовый. Но интерес больше был к крем-меду, как к чему-то необычному. Брали немного — 20 килограммов, просто для показа. В первый же день у нас хотели все купить, но мы придержали, чтобы было, что показывать», — вспоминает презентацию Татьяна.

По словам собеседницы, в Корее меда едят больше, чем сахара, и так же, как и в Китае, — в качестве лекарства. Выйти на рынок Кореи компания планирует в апреле.

С поездкой в Корею компании «Тайга органика» и другим помог Центр поддержки экспорта Приамурья, созданный в регионе в июле 2018 года. По данным министерства экономического развития и внешних связей Амурской области, 92% экспорта региона приходится на Китай, за 2018 год из области в КНР экспортировано товаров более чем на 300 миллионов долларов.

Выгодное приграничное положение должно принести еще большие плоды после завершения строительства моста Благовещенск-Хэйхэ через реку Амур. Его строительство стартовало 24 декабря 2016 года в Благовещенском районе Приамурья, в эксплуатацию трансграничный переход должны сдать в 2019 году.

11:26, 07.01.2019 г. — VestiRegion.ru

VestiRegion.ru → Горячие новости → Мёд, который оценили Путин и Си Цзиньпин на ВЭФ во Владивостоке, активно продают в Китае

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